There's nothing worse than hearing your neighbor scream "GOAL!" before you've seen it on your screen. TV broadcasts run on a 30-60 second delay. Social media spoilers are everywhere. We asked ourselves: what if your phone knew about goals before your TV did?
Today, we're announcing a complete rebuild of our push notification infrastructure. The result? Goal alerts that arrive in under 2 seconds from the moment the ball crosses the line.
The Latency Problem
Traditional sports alert services rely on a chain of dependencies: official data feeds, API processing, queue systems, and finally push notification gateways. Each step adds latency. By the time your phone buzzes, the moment has passed.
What We Built
Our new architecture eliminates bottlenecks at every level. Here's the journey of a goal alert through our system:
Direct Data Ingestion
We've partnered with stadium-level data providers for sub-second event detection. No more waiting for third-party API aggregators.
Edge Processing
Goal validation and user matching now happens at edge nodes worldwide. Your alert is processed at the server closest to you.
Priority Push Channels
We've negotiated priority lanes with Apple (APNs) and Google (FCM) for time-critical sports notifications. Your goal alerts skip the queue.
Instant Delivery
Average time from goal to notification: 1.8 seconds. That's faster than most TV broadcasts by 40+ seconds.
New Features
Instant Goal Alerts
Know about goals before your TV shows them. Perfect for in-play scenarios.
Live xG Updates
See real-time xG accumulation as matches progress. Watch probability shift.
Red Card Alerts
Instant notification when a red card is shown. Game-changing moments, delivered instantly.
Penalty Alerts
Know when a penalty is awarded before it's even taken. High-stakes moments, no delay.
Available Now
The new push architecture is rolling out to all users starting today. No action required—your existing notification preferences will automatically benefit from the faster delivery.
Premium subscribers get access to additional real-time features including live xG tracking and pre-goal danger alerts (notifications when a high-xG chance is about to occur).
Experience Real-Time Alerts
Never miss another goal. Get alerts faster than your TV broadcast.
Start Free Trial